Never Use Paid Keyword Research Tools! Here’s Why

You don’t need to use paid keyword tools or services to conduct proper keyword research. One of the best-kept secrets to increase website traffic is simply to write about what’s popular now. A lot of people make keyword research a lot harder than it is, and that’s a shame.

When doing keyword research for a new niche site, go to the article directories to see which articles related to your niche keywords got the most views. If you are doing new niche research, then look at the categories to get an idea on what is popular now and what has always been popular. If you do a search on the Internet for one of your niche keywords, see which article comes up ranked highest for that keyword, then see how many views it got and when it was published to ascertain the realistic number of searches a day that keyword gets.

The second way to do keyword research for free is to use YouTube. Simply enter in some of your niche-related keywords inside the YouTube search engine to see which videos got the most hits there. This is important if you’re going to use video marketing as part of your overall SEO strategy.

The third best way to conduct free keyword research is to use Google’s keyword tool to gather together a nice list of related keywords. Google’s keyword tool is notoriously inaccurate when it comes to reporting actual search volume statistics, which is why it’s best use for doing LSI, latent semantic indexing keyword research.

The only way to be sure that your keyword research is accurate and realistic is to see what’s already out there for articles and videos and see how many views they got. The key to getting a lot of traffic is to write about popular items, which means knowing your niche and seeing what’s already been written and how much traffic that content got.